Vision

Shrewsbury and Atcham will be a prosperous area and a leading county town in the West Midlands where people value and enjoy an improving quality of life

Objectives

	Forward looking and confident organisation	Improving economic well being	Create a safe and healthy and sustainable community	Improving environmental well being	Promoting equality of opportunity and access to lifelong learning for all
	Priorities	Priorities	Priorities	Priorities	Priorities
2003-04	To increase voter turnout in 2003 To increase Council Tax in line with inflation To open new offices in March 2004 Maintain baseline services	Demolition and redevelopment of unsightly buildings including St. Julian’s Garage 10-15 Barker Street Progress town centre / football club development Flaxmill moving towards CPO Reinvigorate general market Publish town centre strategy	Resourcing of Housing Benefits service Develop new and improved play areas in town and rural areas Community capacity building - roll out good practice to other areas Improve concessionary travel choice through travel tokens and half fare passes Provision of affordable housing through development control negotiations and Council initiatives year on year Undertake housing needs survey	Allocation of additional funding to improve recycling and waste Keep streets cleaner Commence review of local development plan	Adopt and implement an HR Strategy Invest in employee and member training
2004-05	To increase Council Tax in line with inflation Measured improvement in customer services through IT and electronic services Maintain baseline services	Maintain car parking spaces within the river loop Redevelopment of livestock market	Develop new and improved play areas in the town and rural areas Develop new sports village at Sundorne Community capacity building - roll out good practice to other areas Develop new health and fitness centre in partnership	Keep streets cleaner Improve recycling and waste	Invest in employee and member training
2005-06	Measured improvement in customer service through IT and electronic services Maintain baseline services	Maintain car parking spaces within the river loop	Develop new and improved play areas in the town and rural areas	Keep streets cleaner Improve recycling and waste to achieve stretch targets (LPSA) A new development plan in place	Invest in employee and member training
2006-07	Measured improvement in customer service through IT and electronic services Maintain baseline services	Development of new entertainment venue		Keep streets cleaner	Invest in employee and member training